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Here's how we do it


First, we lay out the inputs and outputs of your business model.

This simple business model acts as a guide for building your data model. The inputs of your business model become the core metrics we need to collect in the next stage.


Next, we gather all the data you need in one place. 

Data collection includes setting up analytics tracking and pulling data from SaaS tools or internal stores. Your data will be stored in a data warehouse or analytics tool.


Last, we make sure everyone has access to the data they need.

Once your data is being collected in a clean, simple format it's easy to make the most of it. We'll help design useful dashboards and user segments for all your teams.


Who is Bard?

Bard was founded in late 2016 by Jake Peterson, former VP of Customer Success and Technical Support at Segment, and writer of this paragraph! For now Bard is just me full-time and my network of analytics experts.

More about Bard → (coming soon)